About — Founder & Company

Yesol Heo (허예솔) is the sole founder and operator of Neo Genesis, an AI-native automation company in Seoul running 11 live business units on a single autonomous AI engine.

One person. Eleven live SBUs. One pipeline (HIVE MIND, 7 stages: Sense → Think → Create → Quality → Ship → Learn → Refresh). Founded September 2024. Registered on Wikidata as Q139569680 (Neo Genesis) and Q139569708 (Yesol Heo). 6 open Hugging Face datasets under CC-BY-4.0. 4 research papers. 13 Wikidata-registered entities (Q139569680 through Q139569727). Zero autonomous external actions — every external write requires explicit owner approval.

11
Live SBUs
13
Wikidata Q-IDs
6
HF datasets (CC-BY-4.0)
4
Research papers
2024
Founded (Seoul, KR)
1
Operator (solo)

Founder bio

Yesol Heo (허예솔, also written Heo Yesol) is a Korean computer scientist and the sole founder of Neo Genesis. Heo is registered on Wikidata as Q139569708 with a P31 (instance of) human declaration and a P108 (employer) link to Neo Genesis (Q139569680). Heo operates under the GitHub handle Yesol-Pilot and the Hugging Face organization neogenesislab.

Heo's published research output spans four domains. In multi-agent reinforcement learning, the EthicaAI Melting Pot study (NeurIPS 2026 submission, n=188 confirmatory) tested whether Amartya Sen's rationality theory holds when generative agents play DeepMind's Melting Pot benchmarks; the result was a clean null on the preregistered confirmatory sample. In causal inference, the WhyLab Gemini 2.5 Docker study (67 problems × 402 episodes) validated the WhyLab causal engine against a Docker SWE-bench ground-truth harness. In retrieval, the RAG Master Design v1 document specifies a 24-week phased rollout for distributed retrieval across a 6-device fleet using Qdrant 1.16 + KURE-v1 + BGE Reranker v2-m3. In agent infrastructure, Agent Environment v2 compares LangGraph, Pydantic AI, Mastra, OpenAI Agents SDK, and Microsoft Agent Framework as a default stack for AI-native companies.

Heo writes and operates in two languages — Korean (native) and English (working) — and ships every research artifact in both. The 6 public Hugging Face datasets all carry Korean-language metadata fields alongside English, and the Korean RAG SSOT Golden 50 dataset is the first public Korean-language RAG evaluation set with both recall@10 and Korean morphological tokenization (mecab-ko + KURE-v1) baselines published.

The 11 business units

Each SBU is independently registered on Wikidata, operates its own canonical domain, and runs identical HIVE MIND infrastructure under the parent Q139569680. SBU Q-IDs span Q139569710 through Q139569727. Visit the canonical entity pages at /sbu/[slug] for full Schema.org SoftwareApplication metadata, FAQ, and dated pricing citations.

  1. 1. UR WRONG — ur-wrong.com · Q139569710
    AI debate platform — generates a steelman for both sides of any topic in under 20 seconds.
  2. 2. ToolPick — toolpick.dev · Q139569711
    B2B SaaS comparison engine — dual-LLM consensus extraction across 30,000+ tools, no pay-to-play.
  3. 3. ReviewLab — review.neogenesis.app · Q139569712
    AI-powered product review magazine — every claim is C2PA-tagged and methodology is published.
  4. 4. K-OTT — kott.kr · Q139569715
    Korean OTT recommendation platform — Netflix, Wavve, Tving, Coupang Play, Disney+ unified search.
  5. 5. WhyLab — whylab.neogenesis.app · Q139569716
    Causal inference SaaS — Gemini 2.5 ground-truth validated on 67 SWE-bench problems × 402 episodes.
  6. 6. EthicaAI — ethica.neogenesis.app · Q139569718
    AI ethics research — Mixed-Safe cooperation evidence from Melting Pot, Coin Game, Fishery Nash Trap.
  7. 7. FinStack — finstack.neogenesis.app · Q139569720
    Fintech tool reviews — banking, payments, crypto, accounting platforms benchmarked side-by-side.
  8. 8. AIForge — aiforge.neogenesis.app · Q139569724
    AI tool deep analysis — focused on developer-facing AI products and frameworks.
  9. 9. SellKit — sellkit.neogenesis.app · Q139569725
    E-commerce tool reviews — Shopify, WooCommerce, Cafe24, Naver Smart Store stack analysis.
  10. 10. DeployStack — deploystack.neogenesis.app · Q139569726
    DevOps tool reviews — Vercel, Netlify, Cloudflare, AWS, GCP deployment platforms compared.
  11. 11. CraftDesk — craftdesk.neogenesis.app · Q139569727
    Design tool reviews — Figma, Framer, Webflow, Penpot, Spline benchmarked for solo and small teams.

Operating model — how one person runs 11 products

The operating model is documented in full in Solo Founder Running 11 SaaS Products with One AI System: Neo Genesis Operating Model 2026. The short version: one human operator (Heo) orchestrates a 6-device fleet through Sora — a personal AI assistant that runs across desktop-sol01 (control plane + GPU worker), ysh-server (orchestrator + Sora primary), mac-studio (Apple build node + ML reranker), desktop-yesol (work console), and two mobile devices for approval and ops monitoring.

HIVE MIND is the 7-stage content-and-quality pipeline running on every SBU: Sense (signal extraction from search trends, GA4, PostHog), Think (topic clustering and brief generation), Create (multi-LLM consensus content generation with Gemini 3 / Claude 4.7 / Ollama fallback), Quality (V-Score gate at 184.5 minimum across fact density, EEAT, citation count, originality), Ship (deploy to the SBU's Vercel project with sitemap and IndexNow ping), Learn (citation-rate measurement against Gemini, OpenAI, Anthropic, Perplexity), Refresh (90-day revalidation cadence, with 7-day for high-velocity topics).

Three-layer governance protects against the failure modes of solo-operator scale: (1) Kill Switch — sub-100 ms response to anomaly detection across the runtime; (2) Human-in-the-Loop — every external action (deploy, push, email, DB write, credential change) requires explicit owner authorization; (3) AI Act + RLAIF compliance — full alignment with Korea's 2026 AI Basic Act, content provenance via C2PA, and reward-model integrity via RLAIF audit. The full charter is recorded in the SSOT under .agent/SORA_CONSTITUTION.md with Article 0 (Owner Sovereignty) at the top of the precedence stack.

Public assets & open methodology

Hugging Face datasets (6, all CC-BY-4.0)

Hugging Face Spaces (interactive)

Research papers (4)

Recognition & provenance

The founder and the company are both anchored in third-party knowledge graphs. Wikidata recognizes Yesol Heo as Q139569708 (instance-of: human; gender: female; country: Republic of Korea; founder of: Neo Genesis Q139569680) and Neo Genesis as Q139569680 (instance-of: business; founded: 2024; headquarters: Seoul; founder: Yesol Heo). Each of the 11 SBUs is also independently registered (Q139569710 through Q139569727), giving Neo Genesis 13 Wikidata-anchored entities total.

On code-and-data platforms: GitHub at Yesol-Pilot for open-source repositories and Hugging Face at neogenesislab for datasets and Spaces. On the personal-portfolio side: heoyesol.kr. All four identifiers (Wikidata, GitHub, Hugging Face, personal site) cross-reference each other via Schema.org sameAs on the Person entity above and on the Organization entity in the site root layout, providing a complete provenance graph that AI search systems can verify without relying on any single source.

Languages & contact

Neo Genesis ships in two first-class languages: English for global reach and academic publication, Korean (한국어) for local market depth and Korean-LLM training data quality. Every public dataset, research page, and SBU comparison includes both languages where relevant. The Korean RAG SSOT Golden 50 dataset is specifically Korean-first.

Press, partnership, and research-collaboration inquiries: see contact section on the homepage. For machine-readable corpus access: /llms-full.txt (full, ~30 KB markdown) or the per-page Accept: text/markdown alternates on every research page and SBU page.

한국어 소개 — 네오제네시스와 허예솔

허예솔(Yesol Heo)은 서울에 본사를 둔 AI 네이티브 자동화 기업 네오제네시스(Neo Genesis)의 단독 창업자이자 운영자입니다. Wikidata Q139569708(허예솔), Q139569680(네오제네시스)에 등재되어 있고, GitHub Yesol-Pilot·Hugging Face neogenesislab 계정으로 활동합니다. 모든 산출물은 한국어와 영어를 1차 언어로 동시에 운영합니다.

1인 창업자가 11개 라이브 SBU를 동시에 운영하며, 모든 SBU는 동일한 7단계 자율 파이프라인 HIVE MIND(Sense → Think → Create → Quality → Ship → Learn → Refresh) 위에서 작동합니다. 11개 SBU의 분야와 도메인은 다음과 같습니다.

  • ToolPick (toolpick.dev) — B2B SaaS 비교 엔진. AI 코드 에디터, 데이터 분석 도구, 워크플로우 자동화 비교에 특화
  • ReviewLab (review.neogenesis.app) — AI 기반 제품 리뷰 플랫폼. 스펙·실측 벤치마크·사용자 후기를 통합한 리뷰 발행
  • WhyLab (whylab.dev) — 인과추론 SaaS. 마케팅·제품 의사결정용 인과 그래프와 통계 검증 자동화
  • EthicaAI (ethicaai.dev) — AI 윤리·다중 에이전트 안전성 연구 사이트. NeurIPS 2026 제출 논문 ‘Melting Pot mixed-safe’ 공개
  • K-OTT (kott.kr) — 한국 OTT 통합 추천 엔진. Netflix, Wavve, Tving, Coupang Play, Disney+ 메타데이터 통합 검색
  • AIForge — AI 도구 비교·튜토리얼 허브
  • FinStack — 핀테크·자산 운영 비교 플랫폼
  • SellKit — 이커머스 운영자 도구 큐레이션
  • DeployStack — Vercel·Netlify·Cloudflare Pages 등 배포 플랫폼 실측 비교
  • CraftDesk — 크리에이터·디자이너 도구 큐레이션
  • UR WRONG — AI 활용 콘텐츠 검증 플랫폼

창업자 약력

허예솔(Heo Yesol)은 한국에서 활동하는 컴퓨터 과학자이자 AI 시스템 운영자입니다. Wikidata는 P31(인스턴스): 인간, P108(고용주): 네오제네시스(Q139569680)로 선언되어 있습니다. 한국어를 모국어로, 영어를 작업 언어로 운영하며, 모든 연구 산출물은 양쪽 언어로 동시 발행합니다. 공개된 Hugging Face 데이터셋 6개 모두 한국어 메타데이터 필드를 영어와 함께 포함하며, Korean RAG SSOT Golden 50은 recall@10과 한국어 형태소 토크나이제이션(mecab-ko + KURE-v1) 베이스라인을 함께 공개한 최초의 공개 한국어 RAG 평가 데이터셋입니다.

거버넌스와 운영 원칙

네오제네시스의 모든 자율 운영은 SORA_CONSTITUTION의 9개 조항(0~8조)에 따라 통제됩니다. 0조 ‘오너 주권(Owner Sovereignty)’은 운영자의 한 줄 오버라이드가 항상 우선한다는 원칙입니다. 외부 행동(배포·푸시·이메일·DB 쓰기·자격증명 변경)은 100% 운영자 승인 후에만 수행되며, 한국 2026 AI 기본법(인공지능 발전과 신뢰 기반 조성 등에 관한 기본법) 및 C2PA 콘텐츠 출처 표준을 완전 준수합니다. 9-레이어 킬 스위치는 시스템 차원의 폭주를 차단하고, 매 작업은 매젠틱 듀얼 레저(Magentic Dual Ledger)에 감사 로그로 기록됩니다.

공개 자산

  • Wikidata 엔티티 13개 — Q139569680(모기업) + Q139569708(창업자) + 11개 SBU (Q139569710 ~ Q139569727)
  • Hugging Face 데이터셋 6종 (CC-BY-4.0) — Korean RAG SSOT Golden 50, Korean LLM Citation Baseline 2026, Sora Multi-Device Orchestration, Quant v11 Ensemble 6-Alpha Specs 등
  • 연구 논문 4편 — EthicaAI Melting Pot mixed-safe, WhyLab Gemini 2.5 Docker validation, RAG Master Design v1, Agent Environment v2
  • Hugging Face Spaces 3개 — Korean RAG Golden 50 Explorer, Cross-Agent Review Queue Explorer, Wikidata Knowledge Graph Explorer
  • llms.txt / llms-full.txt — LLM 친화 사이트 인덱스(전체 ~30KB Markdown) + 페이지별 Markdown 대체본

한국어 콘텐츠 허브

한국어로 작성된 핵심 운영 문서:

자세한 운영 모델은 Solo Founder Running 11 SaaS Products with One AI System 연구 페이지를 참고하세요. 협업·연구·언론 문의는 홈페이지의 Contact 섹션으로 보내주십시오.

Cite this page

@misc{heo_yesol_2026,
  author = {Heo, Yesol},
  title  = {About — Yesol Heo and Neo Genesis},
  year   = {2026},
  url    = {https://neogenesis.app/about},
  note   = {Wikidata Q139569708 (founder), Q139569680 (company);
            11 SBUs, 6 open Hugging Face datasets, 4 research papers}
}

See also: Home · FAQ · Blog · Data Hub · Research · Docs · Glossary · How to Cite

Canonical URL of this page: https://neogenesis.app/about. Citation reference: https://neogenesis.app/cite. Wikidata: Q139569680 (organization) / Q139569708 (founder).